____________________________________ Cross Promoting With Recommendations Shelley Lowery ____________________________________ Note: If this shows in your browser, simply click "File" in your browser and select "Save As" and make sure that file type is text (.txt) Links in this article do not show as active because this is a text file. Why text (.txt) format? Text files are much easier to download, don't require much disk space, and easier to print. ======================================================== THE CENTER FOR INTERNET MARKETING RESEARCH AND EDUCATION http://bizinfo.manila.ph ======================================================== Hi, This is Ave Ramel, the Coach of the Center for Internet Marketing Research and Education, exponent of internet marketing since 1999. This article was evaluated by your Coach and made available for The Center's archive for new subscribers. After mastering this article, proceed to our Internet Marketing Knowledge Base at http://bizinfo.manila.ph/knowledge-base As a favor, please forward this article to all your friends you want to help and who would like to earn income from the Net. Cheers, Ave Ramel, Coach P.S. Start your home business online with this global opportunity - the world's first instant powdered green iced tea P.P.S. You can do your business in 32 countries using the internet. Proceed now to http://freeonlineschool.manila.ph/resensa ================ YOUR NEXT STEPS: ================ Internet Marketing Services: 1. Get Coached - personalized coaching, at your most convenient time and place Proceed now to http://bizinfo.manila.ph/coaching 2. Hire A Retainer-Consultant for your corporation or marketing campaigns Proceed now to http://bizinfo.manila.ph/consultancy 3. Add one profit center to your company minus the overhead costs - your own internet marketing arm. Proceed now to http://bizinfo.manila.ph/outsourcing Available on the Web: 1. Internet Marketing Knowledge Base - the archive contains selected and annotated articles, lessons, and ebooks, including secrets, tips and tricks, categorized into the following general subjects: - Advertising - Affiliate Programs - Beginner and Web Design - Customer Relations Management - E-mail Marketing - Sales Conversion - Search Engine Marketing - Search Engine Optimization - Strategy and Tactics - Web Promotions This includes The Net Marketing Review (newsletter) containing researches, latest updates, and strategies that are analyzed and tested by The Center. Proceed now and download free stuffs like this article at http://bizinfo.manila.ph/knowledge-base 2. Do-It-Yourself for ... Beginners or Newbies Intermediate Students Advanced Students Professionals Proceed now to http://bizinfo.manila.ph/school 3. Proceed to your Coach's Weblog located at http://aredconsult.blogspot.com and discover secrets, tips, and tricks ____________________________________ Cross Promoting With Recommendations Shelley Lowery ____________________________________ Cross promoting is a powerful technique used by many Internet marketers to increase the exposure of their products, services or publications. You simply decide what type of promotional exchange you would be interested in and contact fellow marketers to discuss an exchange. The most effective technique used in cross promotions is recommendations. By providing each other with a personal recommendation you can increase your response rates tremendously. Here are some popular cross promoting techniques you can use to boost your business: ============== Link Exchanges ============== Exchange links with web sites similar to yours, but not in competition. Many Search Engines are now utilizing a new system that tracks and ranks sites according to the number of links pointing to a particular web site. By exchanging links with similar web sites, you will not only increase your Search Engine ranking, but you will also increase your web site traffic. ============== Ezine Ad Swaps ============== Exchange subscription ads with other ezine publishers. Ezine advertising is one of the best forms of advertising on the Internet. By swapping ads with fellow ezine publishers, you can run your ad in other publications free of charge. ====================== Subscription Exchanges ====================== Exchange subscription information with fellow ezine publishers. Provide recommendations within your ezine's welcome message, thank you page and even on your multiple subscription ezine form. ================== Ezine Column Swaps ================== Partner with a similar publication and provide content for each other. This may be a weekly tips column, question and answer column or whatever you'd like. ================ Byline Exchanges ================ Write articles and allow them to be freely published. Exchange byline information with fellow writers and provide recommendations. With each article you write you are entitled to include your author bylines. Bylines are nothing more than an advertisement for you, your web site, products or services. Instead of including your standard bylines, use half of the space for yourself and the other half to promote the writer you've partnered with. =================== Signature Exchanges =================== A signature or SIG file is a few lines of information about your business at the bottom of any form of Internet communication. Exchange SIG file information with other marketers and provide recommendations. =============== Ebook Exchanges =============== Partner with fellow Internet marketers and create free ebooks to freely distribute. The ebook should mutually benefit and promote both of you while providing valuable information for your visitors. ================= Private Web Rings ================= Set up a private web ring and partner with web sites that are similar to yours, but not in competition. Provide recommendations for each site within your ring. =========== Ride Alongs =========== A ride along is any extra information (advertisements) sent along with a direct mailing. You can use this same technique with any ezine solo mailings you may run by including an exchange recommendation within your mailing. In addition, you can include recommendations within your thank you letters you send out when you deliver your products. ======= Upsells ======= An upsell is used when your customer is in the process of ordering your product. Another product is introduced for a small additional cost just as you're closing the sale. This technique is used with many infomercials when the customer calls in their order. The operator will introduce an additional product for a minimal extra charge. You can use this same technique on your order page. Trade product recommendations with fellow marketers. ========== Free Bonus ========== Free bonuses are used as an incentive to increase sales. Provide and exchange bonuses with other marketers. This technique will not only increase your sales, but will also promote your products and services. ========================= Forum and List Moderation ========================= Trade forum or list moderation duties. Partner with similar web sites or lists and share in the moderation duties. Place short BIOS with links at the top of the forum or within each list post. A quality recommendation will pull a much higher response rate than just a link or banner. Cross promote with individuals you truly respect and believe in, as your professional reputation is on the line. Cross promotions provide Internet marketers with a powerful way to reach new potential customers. There is power in number, so get out there and start cross promoting! ================= About the author: ================= Shelley Lowery is the author of the acclaimed web design course, Web Design Mastery. http://www.webdesignmastery.com And, Ebook Starter - Give Your Ebooks the look and feel of a REAL book. http://www.ebookstarter.com Visit Web-Source.net to sign up for a complimentary subscription to Etips and receive a copy of the acclaimed ebook, "Killer Internet Marketing Strategies." http://www.web-source.net ============================== Let Me Help You Get Customers: ============================== AREDCONSULT SERVICES AND SOLUTIONS I. EXECUTIVE COACHING - for busy entrepreneurs, decision-makers and marketing executives who can't spare much time away from their office operations but must immediately grasp and harness internet marketing to contribute to the company's profitability. I will come to you instead. I offer you customized lessons, varied delivery, and at your own time, place and pacing. II. WEBSITE CRITIQUE - for those who already have a website but the results didn't satisfy your expectations, especially your bottomline - profit. I offer you immediate and in-depth assessment. III. RETAINER CONSULTANCY - for those who prefer to consult an internet marketing expert anytime, similar to a retainer legal counsel, especially for those who are launching regular internet marketing campaigns. IV. INITIAL EXPERT ASSESSMENT & STRATEGY FORMULATION - for those with no website yet but seriously planning to publish one on the Web, it is better to hear from an expert first before plunging to unfamiliar field. This might save you huge sums of money. Also, from the axiom "always start with a strategy in mind" - this shall cover your strategy and tactics. V. PROJECT CONSULTANCY - includes website design, installation of website functions, and search engine optimization (SEO); database design, programming, and development; installation of ecommerce functions. VI. STAFF TRAINING - for those who intend to maintain an internet marketing team or have already an existing one, I will analyze and improve your process, update your staff's skills, and provide them with continuous online training. VII. INTERNET MARKETING PROMOTIONS - for those who want to outsource or contract out the whole internet marketing promotion processes. We will become one of your profit centers with a very cost-efficient operation. Business processes that can be outsourced include submission of your website to search engines, email campaigns, mailing list management, product upsell and cross-sell, website content build-up, weblog content, link exchange with other websites, customer relations management, etc. http://bizinfo.manila.ph/coaching http://bizinfo.manila.ph/consultancy http://bizinfo.manila.ph/outsourcing ======== CONTACT: ======== Ask Aredconsult online for any internet marketing questions: http://www.aredconsult.com/ask-aredconsult.htm E-mail: mastermind@ask-the-expert.com Production Office: Tel. # 728-9613 or leave voice mail Corporate Address: Rm. 404 Parchouse II EDSA, Guadalupe Nuevo, beside Sogo Hotel 1200 Makati City, The Philippines ***Trust in the Lord with all your heart***